SEELYE OF PAW PAW EDMUNDS AWARDS

Seelye Chrysler, Dodge, Jeep & Ram – Edmunds 5 Star Dealer Award Winner 4 Years in a Row!

Customer First

Sounds simple but too many, it is not. At Seelye Auto Group, we’ve committed our business to make sure our customer’s needs are always our top priority. Our mantra simply states: “Help as many people get what they want and, in the end, you will get what you want.” In a nutshell – “Work with a servant’s heart.” Probably not typical of what you would expect from an auto group, but Seelye Auto Group isn’t run by typical car guys. From the top down, Mike Seelye – President and CEO; Mickey Seelye – Vice President and COO; and Kent Matthews – Managing Partner have instilled in our team the importance of making sure our customer’s needs are met.

In years past it wasn’t always this way, but when Mickey Seelye, grandson of Don Seelye, took over the day-to-day operations of the auto group, he made it his mission to build a team from the bottom up that made every customer our number one priority. Now that doesn’t mean mistakes will not be made and from time to time have clients who are not happy with the service we provide. Like every business on the planet, we won’t “always” get things right. However, the difference at Seelye Auto Group is when we make these mistakes, we acknowledge them; apologize, and go to work to make things right.

Seelye Auto Group gets the fact we cannot be right all the time, but what we can be is true to what we believe: “Work with a servant’s heart.” Today so many people want to be served and no one wants to do the serving. When mistakes happen, the first and foremost thing our team has been instructed to do is acknowledge the issue and do whatever is necessary to make a bad situation better. Sometimes that means doing things that are uncomfortable, like being humble and admitting fault.

Seelye Chrysler, Dodge, Jeep & Ram is the ONLY Chrysler, Dodge, Jeep & Ram dealer in Michigan recognized with 2021 Edmunds 5-Star Dealer status. In 2022, Seelye Paw Paw achieved it’s 4th consecutive Edmunds Five Star Dealer Award!

In all, since 2016, Seelye Auto Group has won 22 Edmunds Five-Star Awards for customer satisfaction. During this time, Seelye Auto Group is the most awarded in Michigan by Edmund’s for customer satisfaction, as well as one of the most accomplished in the nation. We are humbled and honored to serve in a way that shows excellence in our vision of helping people. This starts with a customer first mindset every day. All of our customers are who we have to thank for these honors.

Awards are great, and Seelye Auto Group will always be thankful for them, but our job is not done. We are committed to changing Southwest Michigan’s perception of how easy it is to do business with a car dealership. When you work to serve, the accolades will come.